Recent DCA graduate, Odul Saroz,has successfully blended her background in fashion design with the DCA program to create a powerful, unique skill set. After her final portfolio review, program director Scott Hutchinson described her work as, “Insanely good.”
Tell us about how you got interested in design and what brought you to the DCA program.
“My interest in design evolved around my interest in art, specifically drawing and painting by my mother’s encouragement. Later on, I studied fashion design and worked as a fashion designer for several years, then I started discovering and making graphic design-related projects and realized that it excites me more. To enhance my design vision and skills, I wanted to study abroad and found the DCA program which was a perfect fit for my goals. The variety of courses offered in the program helped me a lot to get a customized education and made me feel comfortable using graphic design tools and concepts when I was switching my career.”
What were your favorite courses and why?
“Design II: Collateral Communication class with Henry Mateo had a broad impact on my design approach and taught me to think from a different perspective while I was making design decisions and managing the process. The task he gave us was creating two completely different products and their brand identity. Therefore, I found out a better understanding of the process and demographic information are as important as the project itself. When I was taking the class it was challenging; however, after I completed it I was definitely more confident in design and felt that I can finalize any kind of project from vision to product.
Also, Typography class with John Beach was one of the most fundamental class in the program. His specific profession and sensitivity in type led me to grasp typography deeply and constantly incorporate my knowledge from the class to any task I would get now or in the future. Last but not least since I always wanted to work in entertainment-related projects Jag was a great instructor. His style, experience and critiques as my mentor in the program were very crucial.”
If the phone rang right now and somebody offered you your dream design job, who are they, where do they work, and what’s the job?
“Before I started the program I envisioned myself doing exceptional designs for movie posters and creating album arts for my favorite musicians. Also, I am very passionate about museums and contemporary art so anything related to those fields would fulfill my goals as a designer. I’m hoping to have the opportunity to work for all of them!”
Where do you see yourself professionally in 5 years?
“To be an art director in an agency or a company that has similar ethics to mine and prioritizes being creative. At the same time, I’d like to do personal projects and keep growing as a designer and artist. I would rather consider myself as more than one thing, so my expectation is to never stop learning and utilize my design skills for good reasons and bring awareness to good causes.”