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DCA Graduates: Where Are They Now? An Interview with Matheus Spinelli

We were thrilled to catch up with 2015 DCA graduate Matheus Spinelli, who also shared some of his team’s recent work from Mother’s Market in Costa Mesa:

Where has your career taken you since leaving the DCA program?
Wow! 6 years since I got my DCA Certificate! Well, a lot has happened in my professional path. After the Getty Studio Placement, I worked for years for GrubMarket and helped shape their brand by designing many assets in different media. Then I was hired as creative director at Mother’s Market to refresh a 40-year-old pioneer brand in the natural grocery industry. Today I lead a lean team of designers dedicated to offering the best-in-class creative solutions for Mother’s. We conceptualize brands and campaigns and design all the assets from emails to websites and flyers to billboards.

What’s one thing you’ve learned the hard way since leaving the DCA program?
My biggest challenge was transitioning from a graphic designer interpreting briefs and focused on production to a creative leadership role with added responsibilities in a cross-functional environment. I learned that clear communication and project management skills are critical.

What’s one thing that’s been easier than you expected?
To become agile with the software was easier than I expected. It sounded challenging to remember all the tricks and shortcuts, for all different software, but it became more natural with practice, and I got savvy!

Where do you see yourself professionally in 5 years?
I love the creative process in branding – from strategy and concept to execution and production. In 5 years, I want to be involved with creativity and innovation, doing much of what I do today, playing with infinite creative resources to design identities that shape brands and connect people. The goal is to make everything look and feel good and keep having fun doing it.

Thanks for touching base, Matheus! Wishing you every success!

Matheus Spinelli on His Getty Design Studio Placement

What’s it like to do a studio placement at the Getty Museum Design Studio? UCLA Extension DCA certificate students have the unique privilege of being able to apply for this opportunity on a quarterly basis. Fall 2014 appointee Matheus Spinelli chats with us about his experience:

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Studio placement work by Matheus Spinelli

What projects did you work on during your placement? What did you find rewarding about them?

I worked on real projects with all 10 designers at the studio. I collaborated on typesetting labels (including the new 65 million dollars Manet – simple, but exciting); created a new option for the Van Gogh’s irises poster; improved the standards for self guides educational sheets; all communication assets for the Getty Villa’s College Night event; helped improve the visitor experience map creating icons and tracing visitors path through the Getty Center and collaborated in the digital user experience creating user interface.  All under supervision and support of amazing, well established designers. It is fulfilling to be trusted with certain jobs in a highly respected institution such as the Getty.

What was it like being in a real design studio after being in the classroom for your DCA training?

It was an essential part of my training. I got to know a lot of tricks, methods, practices that I could only learn because of this period at the studio. The DCA program gave me the knowledge that made me feel confident around the studio, understand what I was being asked to do and, best of all, I was capable of developing every project that was put on my plate.

What will you take away from this experience that will serve you in your future design career?

Serious deadlines, simplified creative process, working as a team, respecting everyone, not being afraid to say “I can do it”, asking for feedback. Cutting, gluing, Mac and Adobe tricks and shortcuts, good ideas and conversations.3

I believe that being part of a place like the Getty, being around amazing professionals, having feedback from them on my work, and collaborating on their work is irreplaceable. And I need to give credit to the place itself! What an inspiring place to work with design, surrounded by art, architecture and amazing views of Los Angeles! All this will influence my career a lot and be in my memories.

Thanks for sharing your experience, Matheus! Best of luck.

Event photos: All Together Now opening reception

The opening reception of All Together Now was a great success! Be sure to check the show out in the 1010 Westwood Center 4th floor gallery before it closes on Sept. 20th.

Here’s a gallery of photos from the opening, featuring projects comprised of seven gridbased
alphabets by:

Emma Berliner
Abigail Chu
Natalie Clavio
Sunny Kim
Emi Matsumoto
Kristen Smith Eshaya
Matheus D. Spinelli
Robyn Stark

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